Our approach becomes your progress
Great cooperation runs both ways. It is a partnership between advertiser and advisor, with both parties working independently and strengthening each other. We are never better than our ability to cooperate. See how we do it.
Consultancy begins and ends with customer service. Marketing is a cooperation between consultant and advertiser. Our shared success depends on our ability to work together. We need to work together on generating visible results.
As our customer, youâre not automatically right. It isnât really about being right, either. Itâs about doing things together. Imagine what would have happened if Henry Ford had done only what his customers asked him to do. We work for you. Because when we help you develop, you help us develop. When we get smarter, you do too.
Cooperation isnât cooperation until we give each other feedback. Every month, we ask you to evaluate our partnership: on a scale from 1 to 10, what do you think about it? We use the NPS method, so answering takes only 30 seconds. This year, weâre at a 9.3 â which is good.
You need an advisor you can trust. An advisor who doesnât think narrowly. An advisor whoâs capable of thinking across channels while focusing on their areas of expertise. An advisor who works not for you but together with you.
01
Weâre not the right advisors for everyone. We often advise potential customers against entering into a partnership with us if weâre not a good match. Honesty creates transparency. Thatâs just how we were raised.
02
We always make sure to gather the necessary data. We prepare ourselves properly before we get started. We look at your company, your market and your product and map out options and initiatives.
03
We never work spontaneously. We always plan ahead because planning ensures control and momentum. Thoughtfulness is a natural component of our way of working.
04
We think about you without you having to think about us. We work at a healthy distance and never become intrusive. We share your numbers with you constantly, so you always know how things are going and where you stand.
05
You benefit from constant evaluation, and so do we. The numbers donât lie, but they never stand alone, either; data means nothing without insight. Lack of insight always results in a hazy outlook.
âLooking at the last two to three years, we have almost doubled our turnover online with Facebook, among others, as an extremely important driver.â
Michael Ewald Hansen
E-commerce director, LAKRIDS BY BĂLOW
We arenât a good match for everyone
The perfect match
The more ticks, the better the match
- You know the value of expert advice
- You want to improve your marketing efforts
- You plan for the long term
- You want a team of dedicated advisors
The suboptimal match
The more ticks, the worse the match
- You want a standard solution
- You only want the cheapest solution
- You plan for the short term
- You donât want improvement or challenges